Image by JVR Architects
It’s collaboration on another level
The team at Design Joburg, featuring Rooms on View, are pretty excited to present CoLab… their enhanced new collaborative room set experience.
Last year’s collaborations were a true innovation, and a hit with attendees. So, in 2018, they’re refining, formalising and supersizing this aspect of the show for both exhibitors and visitors. Because these collective spaces are so inventive and experimental, they’ve dubbed them CoLabs. 2018’s CoLab will be brought to visitors in conjunction with Fired Earth paints.
The overall concept remains the same: curated feature exhibits that bring together leading architects and interior designers with top drawer brands, local artisans and suppliers. The Design Joburg team are just taking the alchemy up a level.
Each designer will be creating their own signature paint colour and using it within their CoLab feature stand. Visitors can purchase their favourite colours, in beautifully designed convenient 2,5 litre tins, from the Fired Earth retail stand. Thereafter, the range will retail at all Builders Warehouse and Builders Express stores across the country.
The 10 CoLab designers and architects include:
Buzwe Mabuza from Design Dreams International
Donald Nxumalo from DNX Interior Design
Erica Schalkwyk from Form Interior
Mia Widlake and Debbie Voten from Studio 19
Ryan Illger from Blacksmith
Adrian Morris from Design Partnership
Joe van Rooyen from JVR Architects and Interiors
Tristan du Plessis from Studio A
The more established studios like Design Partnership, Studio A, Blacksmith Interiors and JVR Architects, will be taking on the role as mentors working with design start-ups (or should that be upstarts?!):
Blacksmith with Jacoline Sema
Design Partnership with Praveen Dinna and Jadene Naidoo
JVR Architects and Interiors with Tshepo Sealetsa
Studio A with Tuami Zulu
Expect boundaries to be pushed, and some really progressive displays to evolve. Only at Design Joburg, featuring Rooms on View.